To really gain the attention, and better yet, change the actions of people in positions such as ownership, I think those 3 are areas which should be targeted.
The money is the probably the easiest to figure out.
Power comes in how they puppet the influence, money, control, hope, belief, and spirit of their audience. And, control over their opponents (other teams).
Pride can clearly be affected by envoking shame. To comparatively point out how they're poorer owners than their comrades, to amplify the disdainful words of hallowed 9er greats, to show how we the loyal fanbase would much rather have another Owner(ship team) come and take show the Yorks how it's done.
Clearly, much of this has been talked about many times before with many different words. But, that stands to show how rightful they are to say.
Again, I'm still cognisant Jed could prove that money is not the determining factor it's again, seeming to now be, and that we land a head coach that ends up being good for the team. This is simply seeming like yet another installment of the same set of happenings we've all seen happen too many times. And, quite frankly, I'm kind of tired of it.