Success begets popularity, as evidenced by the remarkable presence of six 49ers players in the NFLPA's rankings of officially licensed NFL player products and merchandise.
Merchandise featuring Philadelphia Eagles quarterback Jalen Hurts led the charts as the best-selling merchandise athlete from March 1, 2023, through February 29, 2024. The first 49ers player on the list is running back Christian McCaffrey, claiming the No. 5 spot. He is coming off an impressive 2023 campaign, in which he led the NFL with 2,023 scrimmage yards and accounted for 21 total touchdowns.
McCaffrey's popularity among fans has been further affirmed by his recent selection as the cover athlete for the latest installment of the popular EA Sports video game franchise, Madden NFL 25.
Close behind McCaffrey on the NFLPA's merchandise ranking is quarterback Brock Purdy, who secured the No. 8 position. The young signal-caller set a single-season franchise record in his second NFL season with 4,280 passing yards.
Below is a list of every 49ers player who appeared in the top 50.
- Christian McCaffrey, RB, No. 5
- Brock Purdy, QB, No. 8
- George Kittle, TE, No. 16
- Nick Bosa, DE, No. 23
- Deebo Samuel, WR, No. 26
- Fred Warner, LB, No. 40
The NFLPA noted:
The NFLPA Top 50 Player Sales List is the only verified ranking of all officially licensed, NFL player-branded merchandise sold from online and traditional retail outlets as reported by over 85 NFLPA licensees such as Fanatics, Outerstuff, Nike, Fathead, FOCO and Funko. Licensed product categories included trading cards, men's, women's and youth game jerseys, T-shirts and hoodies, backpacks, wall decals, pennants, collectible figurines, matted and framed photos, bobbleheads, plush, drinkware, pet products, and many more.
More San Francisco 49ers News
-
49ers will play Rams in first-ever NFL regular-season game in Melbourne, Australia
The San Francisco 49ers Will Face the Los Angeles Rams in 2026 at the Melbourne Cricket Ground MELBOURNE — The National Football League has announced that the San Francisco 49ers will play the Los Angeles Rams in the historic first-ever regular season game in Melbourne,... -
49ers RB Christian McCaffrey wins NFL Comeback Player of the Year award
San Francisco 49ers running back Christian McCaffrey has been named the AP Comeback Player of the Year for the 2025 NFL season. The announcement came at NFL Honors, held at the Palace of Fine Arts in San Francisco ahead of Super Bowl LX at Levi's Stadium in Santa... -
NFL insider speculates on why the 49ers passed on signing Cooper Kupp
Cooper Kupp is headed to his second Super Bowl, set to be played between the Seattle Seahawks and the New England Patriots at Levi's Stadium. Meanwhile, the San Francisco 49ers could have used additional help at wide receiver this season amid the ongoing drama surrounding... -
49ers use first-round pick on 'developmental prospect' in 2026 NFL mock draft
The San Francisco 49ers are expected to address multiple roster needs this offseason. Help in the trenches remains a priority, the offense could benefit from another pass-catching weapon for quarterback Brock Purdy, and adding depth to the secondary is firmly in play. There's...