Podcast: 49ers & NFC West Free Agency Updates →
Kirby Lee-USA TODAY Sports

Kirby Lee-USA TODAY Sports


1-on-1 with Vice President & Executive Producer of 49ers Studios/Marketing Robert Alberino Jr.

Bobby Horne
Jul 29, 2018 at 1:29 PM


The San Francisco 49ers have started their 2018 training camp. Tickets went on sale for fans to go and watch them live, but what if you live far away? What if you just can't get there but still want to be part of the action? Well you can pull out your phone (or any other device), open up your favorite social media app and within seconds you can have a live look at 49ers training camp. Just like that, you're there.

In today's world in which information is so easily obtainable, we never stop to think about what it takes to make that information easy to obtain.

Vice President & Executive Producer of 49ers studios and marketing Robert Alberino Jr. was hired by the 49ers in 2013 and has worked within the NFL since 1995, when he got his start working with legendary filmmaker Steve Sabol. Alberino Jr. is the man who makes it all happen. He oversees all creative design regarding the team, stadium, social media and television content. If you are reading or watching anything from the 49ers, chances are he was behind the creation of it in some form.

I recently had the pleasure of sitting down and talking with him about what goes into providing quality 49ers content that is different than the 31 other teams in the NFL and why it's so important to him and his staff that the team can reach the fans in as many ways as possible. He provided me with a lot of information that often gets thought about but never talked about. We as fans will sometimes take for granted how easy it is to feel like you're a small part of the 49ers with all of the ways to watch and connect with the team. But never do we actually think about the hard work and determination behind the scenes that makes it all possible.

Robert Alberino Jr. let me in for just a small taste of what it takes and you can listen below.

To Robert and the San Francisco 49ers, thank you for all that you do.

The opinions within this article are those of the writer and, while just as important, are not necessarily those of the site as a whole.


0 Comments

  • No Comments

Facebook Comments



More San Francisco 49ers News



Podcast: 49ers with Grant Cohn: Are the 49ers the favorites in the NFC with Trey Lance?

By Rohan Chakravarthi
Mar 24

Rohan Chakravarthi and Grant Cohn discuss whether the 49ers are favorites in the NFC after free agency. The audio for the show is embedded above, while the video is available below. ?feature=share You can listen to "The Rohan Chakravarthi Show" from our



Sam Darnold on role with 49ers: "As long as we're winning games, that's the only thing that matters"

By David Bonilla
Mar 16

Sam Darnold is the newest San Francisco 49ers quarterback. He joins a quarterback room that includes third-year passer Trey Lance and second-year player Brock Purdy. The Niners are Darnold's third NFL team since the New York Jets made him the No. 3 overall pick in 2018. He spent the last two seasons with the Carolina Panthers, appearing in 18 games while starting 17. Darnold felt that signing with the 49ers was an easy decision. He's excited about the opportunity to work with head coach and play-caller Kyle Shanahan and the other 49ers coaches. The quarterback steps into a great situation, too. San Francisco undoubtedly has the most talented roster he has ever been a part of. "Just excited to get started in this organization and get to work," Darnold



Why the 49ers checked the boxes for DE Clelin Ferrell

By David Bonilla
Mar 16

The San Francisco 49ers have to be an ideal landing spot for any player. The team has been to the NFC Championship three times and made a Super Bowl appearance in the last four seasons. For one free-agent defensive lineman, the Niners checked a lot of boxes. "I think for me, I really just fell in love with the way that they play defense here," Clelin Ferrell said on Thursday, speaking with 49ers reporters for the first time. Defensive line coach Kris Kocurek was a big draw too. Knowing the coach's background and success in bringing out the best in his players contributed to the decision to sign with the 49ers. Ferrell added, "So it was just kind of checking that box, for sure." The 49ers weren't the only team expressing strong interest



Isaiah Oliver discusses strengths, looking to help 49ers in any way

By David Bonilla
Mar 16

It should be comforting to San Francisco 49ers fans to learn that Falcons fans on social media were unhappy with the news that cornerback Isaiah Oliver wasn't returning to Atlanta. Oliver signed a two-year deal with the Niners and will likely compete for the nickel cornerback spot made vacant by the departure of Jimmie Ward to the Houston Texans. Oliver has played 77 percent of his 510 defensive snaps in the slot over the last two seasons, per Pro Football Focus. "I definitely felt much more comfortable in there," Oliver said on Thursday, speaking to 49ers reporters for the first time. "I felt like I was able to kind of play to my strengths a little more. Just being around the ball,


Featured

More by Bobby Horne

More Articles

Share 49ersWebzone