This announcement comes at a high-profile time for the 49ers organization. In addition to the ongoing 49ers football season, their home at Levi's® Stadium will host both Super Bowl LX and six FIFA World Cup matches in 2026 - making Levi's® Stadium the only venue in history to host both mega-events in a single calendar year.
"I'd like to welcome Bret to the San Francisco 49ers," said Jed York, CEO of the San Francisco 49ers. "With my family and our owner partners, we look forward to working alongside him as we continue to strengthen this organization, elevate the experience for our fans, and benefit the Bay Area at large."
Bret Taylor is the chairman of OpenAI and a co-founder of Sierra, a San Francisco-based company focused on customer service AI agents for enterprises. Prior to founding Sierra in 2023, he was the co-CEO of Salesforce. Bret has been involved in the technology industry since 2003 and has served in senior positions including as the Chief Technology Officer of Facebook and chairman of Twitter.
"I was born and raised in the Bay Area and have been a 49ers fan for as long as I can remember," said Bret Taylor. "Football has shaped my life in meaningful ways, both on the field and as a lifelong fan. Some of my earliest memories are of iconic moments like The Catch, which defined not just an era of 49ers football but the spirit of this franchise and my love of the game. It's an incredible honor to now become part of the San Francisco 49ers organization. The team's storied legacy, shaped by its achievements both on the field and in the community, represents the best sports leadership. I look forward to working together with Jed and the team to support the ongoing success of the organization and its efforts across the Bay Area."
Moving forward, Jed York and the York family will continue to retain control of the Club.
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