In almost a decade with the team, San Francisco 49ers Vice President of Communications, Bob Lange, has seen a lot. What's it like to work behind the scenes? Bob joins Al to talk about his career, the day-to-day work with the 49ers, favorite people to work with, and favorite moments.

Al also gets the details on the thought process behind the "Brick by Brick" online documentary series and the renewed emphasis on fan engagement.

In addition, Al and Zain put a positive spin on the 49ers' 0-5 start and tell you why individual performances should give you hope for the team's future.

Listen to the audio below, from our dedicated podcast page, on iTunes, Google Play, or SoundCloud.